Most Americans Improving Energy Efficiency at Home

While oil prices rise in response to unrest in oil producing nations and increased demand from growing nations, Americans continue to discuss and consider alternative energy options and lifestyle changes amidst a slow economic recovery. Six in ten (61%) Americans describe themselves as knowledgeable about energy issues, including sources of electrical power and energy efficiency. This is relatively unchanged since 2009 when 59% of Americans described themselves as knowledgeable about energy issues.

Fewer are knowledgeable about energy issues and sources of electrical power

NEW YORK, March 22, 2011 /PRNewswire/ --

These are some of the results of The Harris Poll of 3,171 adults surveyed online between February 14 and 21, 2011 by Harris Interactive.

Energy knowledge varies by region and age with Americans in the East (67%) and West (64%) and those over the age of 65 (65%) most knowledgeable. Three-quarters of men (75%) say they are knowledgeable about energy issues while less than half (47%) of women say the same.

Sources of Energy for Electric Power Production

When it comes to sources of energy, the public indicates that the benefits outweigh the risks for wind (75%) and solar power (77%). Natural gas (64%) and geothermal (52%) resonate as beneficial while there is less certainty about the benefits of nuclear (42%) and coal (38%).  These views compare to 2009 when at least two-thirds of Americans said that when used, the benefits of solar (82%), wind (78%) and natural gas (66%) outweighed any associated risks.

In 2009, two in five Americans (42%) said the risks of using coal outweighed the benefits while 36% believed the benefits outweighed the risks. Further, almost one-quarter of Americans (22%) said they were not at all sure. Today, that view has not changed very much as 38% say benefits outweigh risks, but 43% believe the risks outweigh the benefits; those unsure has dropped to 19%.

Nuclear power plant proposals, after a U.S. hiatus on new plant construction, have been surging. Less than half of Americans (42%) say the benefits outweigh the risks of nuclear energy while 21% are not at all sure and 37% say the risks outweigh the benefits. In 2009, the view was similar - 44% of Americans said the benefits outweighed the risks and 34% believed the risks outweighed the benefits. When asked about nuclear power plant waste, 69% of Americans agree that it is a national issue. Two in ten (22%) are not at all sure.

When asked if renewable energy and climate change are issues states should manage as opposed to the federal government, Americans are split – 36% agree these are issues for individual states to handle, 43% disagree and 21% are not at all sure.

Improving Energy Efficiency at Home

Eight in ten Americans (84%) say they turn off lights and appliances when not in use to conserve energy. Americans are also replacing incandescent bulbs with fluorescent bulbs (60%), using power strips (60%), using low-wattage bulbs (56%), purchasing Energy Star™ appliances (53%), and reducing hot water usage (51%). When it comes to more complex tasks such as weather stripping, sealing gaps and installation of products, the responses drop to between 29% and 38% for each behavior. Even fewer (11%) conduct home energy evaluations or audits and 5% say they engage in none of these activities.

Smart Grid

More than half of all Americans (56%) have not heard the term "smart grid," with more than six in ten women unfamiliar with it (66%, compared to 46% of men).

When asked whether or not "smart grid" will increase the use of solar, wind and other renewable sources, only 38% agree that it will while 55% are not at all sure.  Likewise, six in ten Americans (60%) are not at all sure if "smart grid" will increase the cost of electricity—24% agree that it will.

So What?

Over the past few years, there have been coal mine rescues; state legislation to prohibit mountain top mining of coal; and, increasing Environmental Protection Agency regulatory actions on coal plants. Coal provides approximately half (49%) of electrical power production in the United States, is the most heavily used source of energy and is being subjected to a high degree of regulatory scrutiny. It is estimated that 16% of the existing U.S. coal plant will be shut down over the next five years because of the cost of regulatory compliance. The question is – what will replace coal, especially in the eastern U.S.?

This survey fielded prior to the recent Japanese earthquake, tsunami and resulting nuclear power plant issues. U.S. nuclear power plants are similar in design and function to those in Japan so it is unclear what effect the Japanese incident will have on American perceptions of nuclear power. But, this poll makes clear that Americans believe nuclear waste is a national issue to resolve.

However, there remains limited knowledge of many alternative energy sources, as new debates over national security and foreign oil dependence, gas prices at the pump and the correlation between energy costs and economic recovery rage on. Significant room still exists to educate the public on the pros and cons of each source of energy including factors such as: current and future use of each source, reliability, cost, environmental impacts, safety, security and ways to become more energy efficient.  

TABLE 1 KNOWLEDGE ABOUT ENERGY ISSUES AND ELECTRICAL POWER "Thinking of something else, how knowledgeable would you say you are about energy issues including sources of electrical power and energy efficiency?" Base: All adults
	Total 2009	Total 2011	Region				Gender
			East	Midwest	South	West	Male	Female
	%	%	%	%	%	%	%	%
Knowledgeable (NET)	59	61	67	57	57	64	75	47
Very knowledgeable	9	12	20	9	8	13	21	4
Somewhat knowledgeable	50	49	47	48	49	51	55	44
Not knowledgeable (NET)	41	39	33	43	43	36	25	53
Not very knowledgeable	32	31	27	34	34	27	20	41
Not at all knowledgeable	8	9	7	9	9	10	5	12

	Age
	18-24	25-29	30-39	40-49	50-64	65+
	%	%	%	%	%	%
Knowledgeable (NET)	55	54	63	61	61	65
Very knowledgeable	10	9	23	9	10	9
Somewhat knowledgeable	44	44	40	52	52	57
Not knowledgeable (NET)	45	46	37	39	39	35
Not very knowledgeable	37	36	28	29	30	29
Not at all knowledgeable	8	11	9	10	8	6
Note: Percentages may not add to 100% due to rounding.

TABLE 2 BENEFITS VERSUS RISKS FOR VARIOUS ENERGY SOURCES "There are many sources of electric power used in the U.S.  To the best of your knowledge, would you say the benefits of each source outweigh the risks or do you believe the risks outweigh the benefits?" Base: All adults
		BENEFITS OUTWEIGH RISKS (NET)	Benefits strongly outweigh risks	Benefits somewhat outweigh risks	RISKS OUTWEIGH BENEFITS (NET)	Risks somewhat outweigh benefits	Risks strongly outweigh benefits	Not at all sure
		%	%	%	%	%	%	%
Solar	2011	77	64	13	8	3	6	14
	2009	82	68	14	5	3	2	13
Wind	2011	75	61	14	10	3	7	15
	2009	78	62	17	7	4	2	15
Natural gas	2011	64	31	34	17	11	6	18
	2009	66	30	36	14	11	3	20
Geothermal	2011	52	33	18	10	5	5	38
	2009	52	32	20	7	5	2	40
Nuclear	2011	42	20	22	37	18	19	21
	2009	44	21	23	34	17	17	22
Coal	2011	38	15	23	43	24	18	19
	2009	36	13	23	42	22	20	22
Biomass	2011	30	14	17	12	7	6	57
	2009	28	12	16	12	8	4	60
Note: Percentages may not add up to 100% due to rounding

TABLE 3 AGREE OR DISAGREE WITH VARIOUS ENERGY-RELATED STATEMENTS AND ISSUES "How much do you agree or disagree with the following statements?" Base: All adults
	AGREE (NET)	Strongly agree	Somewhat agree	DISAGREE (NET)	Somewhat disagree	Strongly disagree	Not at all sure
	%	%	%	%	%	%	%
Nuclear power plant waste is a national issue	69	47

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